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amy
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Mass Media and Culture
September 24, 2003 - 01:22 AM
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Everywhere you look, there is media. Billboards, televisions on, radios blaring. Because media is essentially a way to transmit information, how does this prevalence of media on our lives affect culture? As the webs of media grow across the world, does culture become more homogenized?
The question is: what happens to culture when all radios play Jennifer Lopez?
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Hugh Switzer
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Re: Mass Media and Culture
September 24, 2003 - 04:28 AM
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Culture can be evolved, promoted and destroyed by mass media. There will always be trend setters and differing opinions. Media changes most people, since they can't be bothered to look beyond it, but there are also many people who look outside the box and make their own culture.
As for the J-Lo comment... I think you would see a sudden increase in broken radios. I for one would chuck my radio out the window :P
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Amira Sobeih
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Mass Media & Ethics
September 24, 2003 - 06:24 AM
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i think our mean problem here, how we could link between, both of "Mass Media & Ethics" as New Challanges of Globalization for People who work at that feild, that they have to respect Morality Language & traditions of each community to Build Strong Ethical Basis all over the world,
because of the many universal values that bond humans at whatever location,... every one work at Media should be able to agree on common ethical principles.
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anna
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Re: Mass Media and Culture
October 9, 2003 - 06:37 AM
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I think this whole thing goes around in circles. Media has made so many things possible for us, like being able to post on this forum and share our ideas. But like Amy says, these days it's gotten to the point where everything is getting to be the same, and it almost seems like the media imposes on us on how we should live. I'm not pointing fingers, saying that it's all the media's fault, because we have to remember that we are their audience. If we keep watching J. Lo and supporting her, then of course she's going to get air play. We make up the media to a large extent. By choosing what to support and not to support, I think that we can control what they broadcast to at least a small extent. I guess it's a form of "tyranny of the majority," which leads to another point that I would like to make. We can't expect to have a diverse array of knowledge if we just keep on listening to the same radio station and watching the same channels (aren't they all owned by the same company anyways?). The media that comes to us without any effort on our part is like a fast food meal, it's good at the moment but it clogs you up. If we want good sources of info then we should actively seek it out.
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Dune Shrine
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Re: Mass Media and Culture
October 8, 2006 - 01:00 AM
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Good points, I think. The media is like a mirror- it just reflects back at us what it thinks we want. But it's still us holding up the mirror, because at the end of the day, most people WANT to hear that godawful JLo/Redman song. Therein lies the problem. Or maybe they don't, because they don't know what else is out there. It's hard to say.
I think legitimacy is a concept that may have a lot to do with the current situation. For the average consumer of media (be it radio, TV, newspaper, what have you), you're not going to read just anything- you're going to consume what you consider to be most reliable and worthwhile. At some point these outlets may have been worthwhile, but in the era of corporate ownership, this reliability is co-opted by the drive for profit. Instead we are stuck with alternative outlets that do not have that weight of legitimacy, and in the eyes of many people, just aren't as good.
Throwing that out there as an assumption. Thoughts?
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FaerieGirl
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Re: Mass Media and Culture
November 18, 2006 - 12:00 AM
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Would you rather have all media play that awful song over and over or saying the same biased pieces of news, or would you rather abolish them?
I don't really have a position on this issue. No matter how much media limit society, I think they accomplish their function, so...
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Salina Abaza
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Re: Mass Media and Culture
November 18, 2006 - 04:25 PM
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Concerning media and culture, I just believe that there should be some more awareness towards searching for news and not just "watching" or "hearing" it. In one cultural meeting for youth, every one had a cultural shock, and it was all caused by the media.. I think there's no media that would be 100% pure and truthful.
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FaerieGirl
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Re: Mass Media and Culture
November 18, 2006 - 06:24 PM
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Solo-sy wrote:
I think there's no media that would be 100% pure and truthful.
I don't think truthfulness is the real issue - I think the big one is bias. Perhaps media do not precisely lie, but it is impossible to be unbiased.
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Irena Kagansky
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Re: Mass Media and Culture
November 19, 2006 - 10:59 PM
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I think, our culture in particular, is seriously suffering from being overwhelmed by promotional schemes and advertising innuendos. As a result our cultural "values", are shall we say, artificially manufactured. In other words, our cultural content is largely composed of, and/or reliant on the best sales pitch, "important" business promotions, flashy displays and our place within the social hierarchy of what we define as success! Ours, is a culture that is dependent on make belief worlds, commercial saturation, luscious depictions of "living the good life"and making it to the "finish line". We are told what to like, dislike, have and not have, be or not be; so much so that culture as defined purely through the arts, the taking and giving and beauty for beauty's sake, is dawning in the chaos of mixed messages, fake realities and mass confusion.
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Salina Abaza
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Re: Mass Media and Culture
November 20, 2006 - 06:01 AM
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FaerieGirl wrote:
Solo-sy wrote:
I think there's no media that would be 100% pure and truthful.
I don't think truthfulness is the real issue - I think the big one is bias. Perhaps media do not precisely lie, but it is impossible to be unbiased.
What I really meant is that there's no media that gives the real truth, I think people can only get to know that through experiencing the situation them selves or interacting with events in a more real way other than with media.. Some one always supports the media, and knowing who is this some one, you will notice how everything, from the news, to cultural shows, to movies, support his/their opinion.
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Natalia
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Re: Mass Media and Culture
November 30, 2006 - 03:37 PM
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irena-kagansky wrote:
* I think, our culture in particular, is seriously suffering from being overwhelmed by promotional schemes and advertising innuendos. As a result our cultural "values", are shall we say, artificially manufactured. In other words, our cultural content is largely composed of, and/or reliant on the best sales pitch, "important" business promotions, flashy displays and our place within the social hierarchy of what we define as success! Ours, is a culture that is dependent on make belief worlds, commercial saturation, luscious depictions of "living the good life"and making it to the "finish line". We are told what to like, dislike, have and not have, be or not be; so much so that culture as defined purely through the arts, the taking and giving and beauty for beauty's sake, is dawning in the chaos of mixed messages, fake realities and mass confusion.
I think its scary how much power the media has to change the way we think and live our lives. Think about what the media has done for Weddings in Japan, which traditionally took place in a temple, wearing a wedding kimono. Now more and more Japanese brides are opting to wed in a church setting with standard western long white fluffy dresses. Could this be in part because the world over the media is completely obsessed with celebrity weddings? Could it be because every where you might turn you're likely to see Katie Holmes and Tom Cruise on every news-stand? It definitely seems to suggest that at least some of our cultural values are "artificially manufactured" as you say. On that note, has anyone seen the new Christmas Fido ads? They took the traditional image of Mrs. and Mr. Santa Clause and (with the help of two very attractive models) turned them into a young, hip and perfect looking couple. If, as you say, we are told what to like and dislike by such images, it will be very interesting to see how the media will further change Christmas traditions. Maybe one day we'll get to a point when Santa will look like a Calvin Klein model...
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Amanda Lassoued
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Re: Mass Media and Culture
December 6, 2006 - 11:24 PM
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It becomes slutty, no seriously though if a culture plays music that is sometimes inappropriate...hopefully nothing happens. Hopefully the people with brain cells will do what they want to do and not blame a song or anything for their personal acts. That is what is wrong these days, people take songs too seriously. If a song is about depression, people become depressed and in some cases kill themselves. If a song is about killing someone or locking someone in their trunk, some people have actually taken those lyrics to heart. What has happened to individuality and creativeness?
I'm not saying everyone is like this, hell if i hear a sad song once and again i get sad but sometimes these lyrics are taken to literally and sometimes the real world and the fake world become one in the same!
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selasie
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Re: Mass Media and Culture
December 17, 2006 - 04:49 PM
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Well, i agree with you but us the world is changing, it is changing with everything .We hear these songs because that is what young people of today want.
Ask yourself of how many people would listern and seek information from media houses where cultures are being promoted.What i think should be done is for adults to start teaching these cultures from infancy .If not, then i don't we can prompt culture.As there is saying (You can't an old dog new tricks).
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Dune Shrine
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Re: Mass Media and Culture
December 18, 2006 - 11:35 AM
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I think its scary how much power the media has to change the way we think and live our lives. Think about what the media has done for Weddings in Japan, which traditionally took place in a temple, wearing a wedding kimono. Now more and more Japanese brides are opting to wed in a church setting with standard western long white fluffy dresses. Could this be in part because the world over the media is completely obsessed with celebrity weddings? Could it be because every where you might turn you're likely to see Katie Holmes and Tom Cruise on every news-stand? It definitely seems to suggest that at least some of our cultural values are "artificially manufactured" as you say. On that note, has anyone seen the new Christmas Fido ads? They took the traditional image of Mrs. and Mr. Santa Clause and (with the help of two very attractive models) turned them into a young, hip and perfect looking couple. If, as you say, we are told what to like and dislike by such images, it will be very interesting to see how the media will further change Christmas traditions. Maybe one day we'll get to a point when Santa will look like a Calvin Klein model...
I think this is so true. So many of our values are influenced or even structured by those who have a vested interest in maintaining and profiting from those values. Furthermore, our media and our very means of communication are owned by those who also make a profit. So we have to ask ourselves, who is profiting from the way we do things? Is it us, or some people in a boardroom somewhere? That's the question. Maybe we should reexamine the things that truly profit us, and see just what they are made of.
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FaerieGirl
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Re: Mass Media and Culture
January 6, 2007 - 05:17 PM
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Solo-sy wrote:
What I really meant is that there's no media that gives the real truth, I think people can only get to know that through experiencing the situation them selves or interacting with events in a more real way other than with media.. Some one always supports the media, and knowing who is this some one, you will notice how everything, from the news, to cultural shows, to movies, support his/their opinion.
But, then again, let us say you and I experience the event ourselves. To you, it is wrong and, to me, it is right. Is it the real truth? There is bias always. I consider that, of course, the media don't portray the absolute truth - but I don't think it is actually possible to presence it directly either.
I think the importance, therefore, of consulting different media to see different perspectives of one event in common is urgent in times like these that mass media control the direction of culture.
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