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Nick Yeo
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TIG Sponsorship - a continuation
August 15, 2007 - 02:19 PM
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Hi folks,
Nick here again. As a follow up to my other threads, I'd like to find out what companies you, as a TIG Member, would be comfortable with having a presence on our website?
Consider the following scenarios:
a) a company has logo presence on a "Sponsors" section
b) a company having logo presence on a specific page (example: a Global Gallery contest)
c) a company having name recognition only (ie. no logo) in various spots (example: This month's Dispatch is brought to you by XYZ.)
Can you name me your top 5 companies you think TIG should pursue?
Please try to be as specific as possible - I'd prefer to see actual company names (eg. Walmart, HSBC, Virgin) instead of industries (retail, banks, conglomerates)
Spread the word - I need as much opinions and information as possible!
Thanks!
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ibrahim
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Re: TIG Sponsorship - a continuation
August 16, 2007 - 06:46 AM
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Well thanx for the good work done but me i hope that you include names of companies plz.
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MOHAMMED ALIYU PAIKO
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Re: TIG Sponsorship - a continuation
August 16, 2007 - 12:53 PM
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Option a) looks to me the most obviously "harmless".
I like this option because it follows the trend of most sponsored local and global events, where a specific section (or page) is earmarked for 'SPONSORS'.
I am however, a bit confused here. Are you giving an open forum for members to select which companies they prefer to sponsor the events and therefore, feature on the sponsors' page..?
If that is your intention, I am afraid we may be creating opportunities for some members who are regulars to determine the fate of the vast majority. Or even giving free ticket for certain companies to use certain members to influence decisions in their favour.(these are posibilities)
I would rather you, or any other TIG staff took a decision, based on the opinions gathered from members about which organizations we should avoid.
This way, TIG would take professional responsibility for whatever decisions arrived at, rather than throwing it back at us and absorbing itself (from blames?)
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Nick Yeo
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Re: TIG Sponsorship - a continuation
August 16, 2007 - 06:30 PM
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moleepaiko wrote:
Option a) looks to me the most obviously "harmless".
I like this option because it follows the trend of most sponsored local and global events, where a specific section (or page) is earmarked for 'SPONSORS'.
I am however, a bit confused here. Are you giving an open forum for members to select which companies they prefer to sponsor the events and therefore, feature on the sponsors' page..?
If that is your intention, I am afraid we may be creating opportunities for some members who are regulars to determine the fate of the vast majority. Or even giving free ticket for certain companies to use certain members to influence decisions in their favour.(these are posibilities)
I would rather you, or any other TIG staff took a decision, based on the opinions gathered from members about which organizations we should avoid.
This way, TIG would take professional responsibility for whatever decisions arrived at, rather than throwing it back at us and absorbing itself (from blames?)
That's exactly what I'm doing - I'm trying to find out the mood of the online community. I'm not just going to put any old company on the sponsors page just because 10 TIG members said they would be comfortable with their logo.
HOWEVER - it does tell me that if a lot of members tell me that they would like to see Company X sponsor TIG, then I would understand that to mean: a) I should approach Company X with a proposal asking them to be a sponsor and b) that we have an audience for Company X, since there are a number of TIG members who were comfortable with Company X's presence on the website.
This is the reason why I asked the question - who would you like to see?
Obviously there will be a lot of negotiations and back and forth that will happen once I start proposing to specific companies - there is no guarantee that because the community like Company X that it will accept this sponsorship offer.
In any case - regardless of whether the online community gives me companies to work with or stay away from, the responsibility to solicit and deal with said companies lies with me and the TIG staff, and not with members like yourself.
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Chris Williams
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Re: TIG Sponsorship - a continuation
August 23, 2007 - 05:29 PM
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Hmmm.... I haven't read so much about corporate sponsorship but what kind of guidelines have been set to accept companies? A huge number of corporations are working against exactly what members on this website are trying to achieve. If companies with shares in weapons companies, invest in nuclear power, oil companies etc., then that would defeat the object of TIG... I do hope I find this isn't what's going to happen.
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Roy Kramp
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Re: TIG Sponsorship - a continuation
August 30, 2007 - 05:26 AM
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You might find some success convincing your local businesses, council's and possibly even charities, to sponsor this kind of goal. Make it clear to them there is potential world-wide exposure via the site listing which can only grow the more exposure and funding provided. Provide a tangible bonus in the way of an authenticate certificate/thank you so the organisation can claim 'official sponsor for TIG-2007' status. Don't want to over do it however, for fear of diminishing the value of TIG. This can also, theoretically, have the effect of including more of the local youth in constructive activities as well as word continues to get out.
Hitting up your boss may also yield some results 
Enjoy my 2 cents 
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Nick Yeo
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Re: TIG Sponsorship - a continuation
August 30, 2007 - 03:46 PM
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chriswilliams wrote:
Hmmm.... I haven't read so much about corporate sponsorship but what kind of guidelines have been set to accept companies? A huge number of corporations are working against exactly what members on this website are trying to achieve. If companies with shares in weapons companies, invest in nuclear power, oil companies etc., then that would defeat the object of TIG... I do hope I find this isn't what's going to happen.
Chris - those are exactly the kind of companies I'm hoping to avoid when I raise money for TIG. Any company that exhibits values and culture that align with TIG are great - those that don't, I won't work with.
That said, it does raise the question: if we are trying to change the world, would it not be in our best interest to work with companies that initially leave a sour taste in our mouths, with the caveat that they need to change their business models/focus etc.? If they are willing to work with us, that sends a message that they are willing to change.
Obviously, not every corporation will be willing to do that (esp if they consider a sponsorship of TIG to be nothing more than a marketing opportunity), but those that show a sincere interest in not harming the environment, or want to work towards safe labour conditions etc. - they are the ones that have real ability to induce change (in the places the operate, amongst their employees)
I'm sometimes just frustrated by people when they say: "Oh, company XYZ is bad because they do ABC" - but don't offer any sort of solution to address this issue.
And boycotting a product is not a solution IMO - as there will be many other people who will continue to purchase Company XYZ's products/services regardless of what the company does...
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Nick Yeo
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Re: TIG Sponsorship - a continuation
August 30, 2007 - 03:54 PM
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stiiixy wrote:
You might find some success convincing your local businesses, council's and possibly even charities, to sponsor this kind of goal. Make it clear to them there is potential world-wide exposure via the site listing which can only grow the more exposure and funding provided. Provide a tangible bonus in the way of an authenticate certificate/thank you so the organisation can claim 'official sponsor for TIG-2007' status. Don't want to over do it however, for fear of diminishing the value of TIG. This can also, theoretically, have the effect of including more of the local youth in constructive activities as well as word continues to get out.
Hitting up your boss may also yield some results *
Enjoy my 2 cents *
Great ideas - we currently do apply for grants given out by the Canadian government and certain charities/foundations.
Of course - asking my boss to sponsor TIG is a bit counter-productive...since I work for TIG
That said - what are your thoughts on our members doing some fundraising on behalf of TIG? Logistics aside, do you think that that would be something of interest for you and other TIG members?
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Roy Kramp
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Re: TIG Sponsorship - a continuation
August 31, 2007 - 05:19 AM
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Honestly mate, I have no real idea on your target's, goals etc, so I can only speculate as to what your plans are, but here's my bit anyway's:
i) A quick google on fundraising just now showed me a cool spin on ye' old fun-raising method called a Not-A-Bake Sale. A simple concept. People/org's are able to donate what they may well have paid for a cake etc. The concept can obviously scale to desired levels. Maybe even supply a cake to big donatee's? Who doesn't like cake!
ii) Could you imagine your smaller businesses with a certificate on their wall stating "I paid $1000 for this lousy certificate and all we got was a warm fuzzy feeling we did something Right" or something along those lines? I've seen it done before.
iii) Paypal. Or do you have it already? If not, this ensure's you can receive funds from any individual etc in any country in just about any currency with a simple click before they decide to buy that stick of RAM off eBay. Simplicity at its best and reaping the benefits of people's obsession with credit cards 
iv) Something that could possibly end in a bit of a disaster, and all to often difficult to make reality, but can also reap major rewards is to hold an event like a fancy ball, family barby, cracker night etc depending on your locality. *Insert Imagination Here*
......embiggen mein Ii desu yo?
Curiously, is this thread for realies? Do you plan on following through with anything submitted here, or is it just some hypothetical thing? I'm very new here, so be gentle
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Nick Yeo
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Re: TIG Sponsorship - a continuation
August 31, 2007 - 12:58 PM
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Thanks for the comments:
My job is to basically ensure that this website and all the activities and programs that TIG does is sustainable and can survive for years to come.
As for target figures, we recently put our 2006 Annual Report online here . As we are a non-profit charitable organization, we are mandated so share this information - so you can have a sense of what I'm aiming for.
Suffice to say, its a sizable amount! Which means to be the most effective, I'm trying to avoid raising $1000 from single, small companies and am currently focusing my efforts on larger companies that can commit to multi-year partnerships/sponsorships.
As for your concern about how real this discussion is - it's very real. One of the things that we value at TIG are our members opinions - we want to ensure that your views are represented in as many areas as possible. So all of these threads are very useful to me, as it provides perspective on issues that I may not be fully aware of. If there are ideas or suggestions that work well within our strategy, then yes, we will implement them.
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Patricia Sudi
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Re: TIG Sponsorship - a continuation
September 3, 2007 - 01:12 PM
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I would suggest the Bill Gates organisation/Foundation. You will not need to do a lot of expalining because its focused on majorly promotion of Information Technology developmemt and advancement and the goals of TIG are using informatioon technology to foster development all over the world.
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Roy Kramp
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Re: TIG Sponsorship - a continuation
September 7, 2007 - 12:50 AM
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Heh, yeah. Bill is all for Globalisation
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Nick Yeo
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Re: TIG Sponsorship - a continuation
September 7, 2007 - 12:42 PM
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We actually already work closely with Microsoft - they are one of our main supporters for TIGed.
As for his Foundation (Bill and Melinda Gate Foundation) they are on my prospect list, so hopefully we can get some support from that side as well.
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Ben Warner
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Re: TIG Sponsorship - a continuation
September 14, 2007 - 09:31 AM
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I'd also suggest drafting a clear policy on sponsorship guidelines. Our organization did so after consulting with our local public television station to ensure that we would never be in the position to be perceived as selling out our integrity.
Those guidelines should be in place before you accept the first sponsor, to protect you for when you have to say no and to warn you when you should say no to people who want to give you money.
I might suggest that as part of the guidelines for sponsorship that companies who wish to provide financial support have corporate sustainability reports, for example. That would keep TIG and its sponsors away from one area of incongruency. There may be other important issues to consider.
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